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HOME/DIAGNOSTIC●~ 60 SEC

What is your CRM
costing you?

Five honest inputs. One rough number. A starting point for a real conversation — not a sales trick, not a lead-bait gate. The model is documented at the bottom.

// CRM_DRAG.RUN() LIVE · UPDATING
People paying licence fees who haven't logged in this month
Total across the team — not per person
Fully loaded — salary, benefits, overhead
Deals lost to "stuck in CRM" — bad routing, no follow-up, etc.
Order of magnitude — not a precise ACV

// ESTIMATED ANNUAL DRAG

$0/yr
What you're paying out, but not getting back.
Unused seats$0
Admin time$0
Slipped deals$0
// RECOMMENDED PATH
Adjust the sliders to see a recommendation.
// METHODOLOGY / TRANSPARENT

How the number is calculated.

Open math. No "AI scoring." If the number surprises you, the formula tells you why.

// UNUSED SEATS
seats_unused × $50/mo × 12
Industry-average HubSpot per-seat cost. Adjusts for Sales / Service / Marketing mix.
// ADMIN TIME
hours/wk × loaded_rate × 52
Across the team — not the admin alone. "Admin time" includes time reps spend fighting the system.
// SLIPPED DEALS
deals_slipped × 4 (quarters) × avg_deal × 0.5
Halved to account for deals you'd have lost anyway. A conservative read.

What to do with the number.

// THREE OPTIONS
OPTION 01FREE

Read the FinOps field note.

Most of the drag comes from unused seats. Our quarterly-review template usually finds the first $30K.

4 MIN READ→
OPTION 02$8,500 · FIXED

Book the diagnostic.

Two weeks. Ride-along, audit, written assessment. You walk away with a precise number.

BOOK A CALL→
OPTION 03SAVE FOR LATER

Get this in your inbox.

We'll email a copy of your result + a one-pager on the top three things to do this quarter.

NO SPAM→
// READY?

Or just [ talk to us ].

A 30-minute call. We listen, we ask the questions you wish your software vendor had asked, and you leave with a clear read on whether we're worth more of your time.

Book a strategy call → hello@crmbyrsm.com